Riversand Partners With Demandware to Offer Retailers an Integrated Cross-Channel Solution

WASHINGTON, D.C. AND HOUSTON, TX – August 5, 2008 -- Riversand Technologies Inc.,(http://www.riversand.com), the leader in Product Information Management (PIM) and Master Data Management (MDM) Solutions today announced a solution partnership with Demandware, developer of the industry’s only enterprise-class, on-demand ecommerce platform, at the eTail East ’08 conference.

As consumers increasingly interact with retailers via numerous touch points, such as bricks-and-mortar stores, catalogs and the Web, it is essential that retailers maintain consistent, complete and up-to-date product information that can be accessed across channels. Together, Riversand’s PIM Solution, ProductCenterTM, and the robust product catalog management capabilities of Demandware’s on-demand eCommerce Platform will enable retailers to optimize the flow of product data throughout their supply chain—to and from suppliers, to multiple retail channels, to complex multi-site ecommerce environments-- delivering accurate and timely information to the consumer. In addition, the solution can model cross-channel product interrelationships, helping retailers improve key performance indicators such as average transaction size and revenue per customer. Best of all, the on-demand solution is easily implemented with a low total cost of ownership.

“Partnering with Demandware allows us to offer our cross-channel retail clients an industry leading on-demand ecommerce solution alongside our own on-demand PIM offering,” says Upen Varanasi, Riversand’s CEO. “The combined solution will be powerful for cross-channel retailers looking to gain a competitive advantage in the online channel, which is critical in today’s economy.”

“Consistent merchandising in a multi-channel environment depends on accurate holistic product data -- from suppliers to product launch and across multiple print catalogs, store systems and geographic regions,” says Jamus Driscoll, Demandware’s Vice President of Marketing. “With the combined solution, customers can integrate their cross channel product repository into their ecommerce product catalog, thereby accelerating the delivery of new online products and merchandising strategies.”

About Demandware, Inc.
Demandware drives the success of high-growth brands with the only enterprise-class On-Demand eCommerce Platform that empowers merchandising and marketing talent with total control over the shopping experience and continuous competitive differentiation. Leading brands such as Bare Escentuals, House of Fraser, Playmobil, Sally Beauty Supply and Timberland leverage Demandware’s enterprise class eCommerce functionality and automatic upgrades to help achieve higher conversion rates, increase average order size, and improve customer retention. Demandware is the only on-demand eCommerce solution that enables the rapid rollout of new sites, provides ubiquitous access to business and technical users, and is backed by a patented grid computing architecture that delivers capacity as needed for performance and reliability that exceeds industry standards. For more information about Demandware, visit www.demandware.com call 888-553-9216 or email info@demandware.com.

About Riversand Technologies, Inc
Riversand Technologies Inc. is a leading provider of PIM and MDM software Solutions. Riversand’s MDM solution enables enterprises to manage their master data across different entities such as Product, Customer, and Vendor. Riversand’s PIM solution handles all Product related workflows and data management needs across an enterprise: from Vendors on the supply side to Customers on the demand side.Riversand marquee solutions include:

Industry leaders such as Fingerhut, ConocoPhillips, Ingersoll Rand, and ExxonMobil leverage Riversand’s PIM and MDM solution to create accurate, timely & up-to-date product information and catalogs across all corporate internal systems, customers, vendors and channel partners; and accelerate time-to-market, increase sales, improve order accuracy, reduce costs and enhance customer service. Headquartered in Houston, TX, it has 4 offices and over 100 employees’ worldwide.For more information please contact Riversand at (713) 934-8899 or visit www.riversand.com.