Privacy Policy

Welcome to Riversand, We are the innovative leader in Master Data Management powering Industries, from world’s largest to SMBs. Riversand’s single integrated, scalable and robust multi-domain MDM platform caters to a variety of use cases across multiple verticals. In addition Riversand offers apps such as Vendor Portal, Spare Parts Management, Material Master, GDSN on-boarding, Media Assets Management, Print Publishing etc. Riversand provides accelerated time-to-market, increased sales and improved operational excellence.

Riversand is committed to protecting your privacy. Our Privacy Policy explains how we collect, use, disclose, and protect information that applies to our Web Sites, and your choices about the collection and use of your information.

1. How We Collect and Use Information

We collect the following types of information about you:

Information you provide us directly: You are not required to provide information about yourself when you visit a Riversand Web Site. Riversand Web Sites may ask you for different types of information when you register for certain services, access various content or features, or directly contact the Web Site including: contact information, such as name, email address, postal address, phone number, facsimile number, and mobile number; user name, password, and password reminder questions and answers; age and date of birth; other demographic information, such as gender, job information, and zip code; information for a public profile, such as your interests and the address of your web site; communications preferences, such as which newsletters you would like to receive; search queries; in limited circumstances, payment and identity verification information, such as credit card number, social security number or comparable national identifiers, and driver’s license number where needed for payment, to complete a particular transaction, or to access a particular service (e.g., paid subscriptions); information posted in community discussions and other interactive online features; and correspondence you send to us. We may also retain any messages you send through the Web Sites, and may collect information you provide in User Content you post to the Web Sites.  We use this information to operate, maintain, and provide to you the features and functionality of the Web Sites.

Information we collect automatically on Riversand Web Sites: Riversand Web Sites may collect certain information automatically, including: your browser type and operating system; your Internet Protocol (IP) address, which is the number automatically assigned to your computer whenever you access the Internet and that can sometimes be used to derive your general geographic area; sites you visited before and after visiting a Riversand Web Site; web pages and advertisements you view and links you click on within Riversand Web Sites; unique identifiers, including mobile device identification numbers that can identify the physical location of such devices in accordance with applicable law; information collected through cookies.

Information we may receive from third parties: We may also use third parties to provide certain services, such as collecting, tracking and analyzing non-personally identifiable usage and statistical information from users, such as the user’s browser type, operating system, browsing behavior and demographic information. These third parties may place cookies, web beacons or other devices on your computer or device to collect non-personal information which may be used, among other things, to deliver advertising targeted to your interests and to better understand the usage and visitation of our Site and the other sites tracked by these third parties. We will not allow such third parties to capture your personally identifying information unless you approve of such data gathering.

We use this information to operate, maintain, and provide to you the features and functionality of the Web Sites, as well as to communicate directly with you, such as to send you email messages and push notifications. We may use this information for retargeting. We may also send you Riversand-related emails or messages (e.g., account verification, order confirmations, change or updates to features of the Web Sites, technical and security notices).  For more information about your communication preferences, see “Your Choices Regarding Your Information” below.

Use of cookies and other technology to collect information:

We automatically collect certain types of usage information when you visit or use our Web Sites.  When you visit the Web Sites, we may send one or more cookies — a small text file containing a string of alphanumeric characters — to your computer that uniquely identifies your browser and lets us help you log in faster and enhance your navigation through the site.  A cookie may also convey information to us about how you use the Web Sites (e.g., the pages you view, the links you click, how frequently you access the Web Sites, and other actions you take on the Web Sites), and allow us to track your usage of the Web Sites over time. We may collect log file information from your browser or mobile device each time you access the Web Sites.  Log file information may include anonymous information such as your web request, Internet Protocol (“IP”) address, browser type, information about your mobile device, referring / exit pages and URLs, number of clicks and how you interact with links on the Web Sites, domain names, landing pages, pages viewed, and other such information. We may employ clear gifs (also known as web beacons) which are used to anonymously track the online usage patterns of our Users.  In addition, we may also use clear gifs in HTML-based emails sent to our users to track which emails are opened and which links are clicked by recipients.  The information allows for more accurate reporting and improvement of the Web Sites. We may also collect analytics data, or use third-party analytics tools (such as Google Analytics), to help us measure traffic and usage trends for the Web Sites.  These tools collect information sent by your browser or mobile device, including the pages you visit, your use of third party applications, and other information that assists us in analyzing and improving the Web Sites.

When you access our Web Sites by or through a mobile device, we may receive or collect and store a unique identification numbers associated with your device (“Device ID”), mobile carrier, device type and manufacturer, phone number, and, depending on your mobile device settings, your geographical location data, including GPS coordinates (e.g. latitude and/or longitude) or similar information regarding the location of your mobile device.

We use or may use the data collected through cookies, log file, device identifiers, location data and clear gifs information to:  (a) remember information so that you will not have to re-enter it during your visit or the next time you visit the site; (b) provide custom, personalized content and information, including advertising; (c) provide and monitor the effectiveness of our Web Sites; (d) monitor aggregate metrics such as total number of visitors, traffic, usage, and demographic patterns on our website and our Web Sites; (e) diagnose or fix technology problems; (f) otherwise plan for and enhance our service; and (g) automatically update the Riversand application on your mobile devices.

2. Sharing of Your Information

We may share your personal information in the instances described below. For further information on your choices regarding your information, see the section below called, “Your Choices Regarding Your Information.”

We may share your personal information with:

  • Other companies owned by or under common ownership as Riversand, which also includes our subsidiaries (i.e., any organization we own or control) or our ultimate holding company (i.e., any organization that owns or controls us) and any subsidiaries it owns.  These companies will use your personal information in the same way as we can under this Policy;
  • Third party vendors, consultants and other service providers that perform services on our behalf, in order to carry out their work for us, which may include identifying and serving targeted advertisements, content or service fulfillment, or providing analytics services; additionally, we may use credit card processing or verification service companies to verify credit card information and process payments. We will require any such processing or verification services to comply with PCI privacy and security requirements.
  • Third parties who we think may offer you products or services you may enjoy, if you have indicated to us that you wish to receive information from such parties;
  • Other parties in connection with any company transaction, such as a merger, sale of company assets or shares, reorganization, financing, change of control or acquisition of all or a portion of our business by another company or third party or in the event of bankruptcy or related or similar proceedings; and
  • Third parties as required to (i) satisfy any applicable law, regulation, subpoena/court order, legal process or other government request, (ii) enforce our Terms of Use Agreement, including the investigation of potential violations thereof, (iii) investigate and defend ourselves against any third party claims or allegations, (iv) protect against harm to the rights, property or safety of Go OUt, its users or the public as required or permitted by law and (v) detect, prevent or otherwise address criminal (including fraud or stalking), security or technical issues.

Use of Google Analytics:

Riversand may use any of the following services from Google Analytics:

  • Remarketing with Google Analytics
  • Google Display Network Impression Reporting
  • DoubleClick Platform integrations
  • Google Analytics Demographics and Interest Reporting

We will not facilitate the merging of personally-identifiable information with non-personally identifiable information collected through any Google advertising product or feature unless we have robust notice of, and the user’s prior affirmative (i.e., opt-in) consent to, that merger.

To see how Google uses your information, review How Google uses data when you use Google’s partners’ sites or apps.

Ads on Riversand: We may also share certain information such as your location, browser and cookie data and other data relating to your use of our Web Sites with our business partners to deliver advertisements (“ads”) that may be of interest to you.  Riversand may allow third-party ad servers or ad networks to serve advertisements on the Web Sites.  These third-party ad servers or ad networks use technology to send, directly to your browser or mobile device, the ads and ad links that appear on the Web Sites, and will automatically receive your IP address when they do so.  They may also use other technologies (such as cookies, JavaScript, device identifiers, location data, and clear gifs, see above) to compile information about your browser’s or device’s visits and usage patterns on the Web Sites, and to measure the effectiveness of their ads and to personalize the advertising content.  Riversand does not sell, rent, or share the information we collect directly from you or about you from third parties with these third-party ad servers or ad networks for such parties’ own marketing purposes.

Please note that an advertiser may ask Riversand to show an ad to a certain audience of Users (e.g., based on demographics or other interests).  In that situation, Riversand determines the target audience and Riversand serves the advertising to that audience and only provides anonymous aggregated data to the advertiser.  If you respond to such an ad, the advertiser or ad server may conclude that you fit the description of the audience they are trying to reach.

The Riversand Privacy Policy does not apply to, and we cannot control the activities of, third-party advertisers.  Please consult the respective privacy policies of such advertisers or contact such advertisers for more information.

3. How We Store and Protect Your Information

Storage and Processing: Your information collected through the Web Sites may be stored and processed in the United States or any other country in which Riversand or its subsidiaries, affiliates or service providers maintain facilities. If you are located in the European Union or other regions with laws governing data collection and use that may differ from U.S. law, please note that we may transfer information, including personal information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction, and you consent to the transfer of information to the U.S. or any other country in which Riversand or its parent, subsidiaries, affiliates or service providers maintain facilities and the use and disclosure of information about you as described in this Privacy Policy.

Keeping your information safe: Riversand cares about the security of your information, and uses commercially reasonable safeguards to preserve the integrity and security of all information collected through the Web Sites.  To protect your privacy and security, we take reasonable steps (such as requesting a unique password) to verify your identity before granting you access to your account.  You are responsible for maintaining the secrecy of your unique password and account information, and for controlling access to your email communications from Riversand, at all times.  However, Riversand cannot ensure or warrant the security of any information you transmit to Riversand or guarantee that information on the Web Sites may not be accessed, disclosed, altered, or destroyed.  Your privacy settings may also be affected by changes to the functionality of third party sites and services that you add to the Riversand Web Sites, such as social networks.  Riversand is not responsible for the functionality or security measures of any third party.

Compromise of information: In the event that any information under our control is compromised as a result of a breach of security, Riversand will take reasonable steps to investigate the situation and where appropriate, notify those individuals whose information may have been compromised and take other steps, in accordance with any applicable laws and regulations.

4. Your Choices About Your Information

Commercial and marketing communications: We use the information we collect or receive to communicate directly with you.  We may send you emails containing newsletters, promotions and special offers.  If you do not want to receive such email messages, you will be given the option to opt out or change your preferences.  We also use your information to send you Web Sites-related emails (e.g., account verification, purchase and billing confirmations and reminders, changes/updates to features of the Web Sites, technical and security notices).  You may not opt out of Web Sites-related e-mails. You will also be able to be “found” on Riversand based on information that you provide (see “Find friends on Riversand”) above.

You control your account information and settings: You may update your account information and email-communication preferences at any time by logging into your account and changing your profile settings.  You can also stop receiving promotional email communications from us by clicking on the “unsubscribe link” provided in such communications.  We make every effort to promptly process all unsubscribe requests.  As noted above, you may not opt out of Web Sites-related communications (e.g., account verification, purchase and billing confirmations and reminders, changes/updates to features of the Web Sites, technical and security notices).  If you have any questions about reviewing or modifying your account information, you can contact us directly at support@nullRiversand.com.

Online Advertising: We may permit third party online advertising networks to collect information about your use of our website over time so that they may display ads that may be relevant to your interests on our Web Sites as well as on other websites or apps.  Typically, the information collected for this purpose is collected through cookies or similar tracking technology.  The only way to completely opt out of the collection of any information through cookies or other tracking technology is to actively manage the settings on your browser or mobile device.  Please refer to your mobile device or browser’s technical information for instructions on how to delete and disable cookies, and other tracking/recording tools.  (To learn more about cookies, clear gifs/web beacons and related technologies, you may wish to visit http://www.allaboutcookies.org and/or the Network Advertising Initiative’s online resources, located at http://www.networkadvertising.org). Depending on your type of device, it may not be possible to delete or disable tracking mechanisms on your mobile device. Note that disabling cookies and/or other tracking tools prevents Riversand or its business partners from tracking your browser’s activities in relation to the Web Sites, and for use in targeted advertising activities by third parties.  However, doing so may disable many of the features available through the Web Sites.  If you have any questions about opting out of the collection of cookies and other tracking/recording tools, you can contact us directly at support@nullRiversand.com.
How long we keep your User Content: Following termination or deactivation of your User account, Riversand may retain your profile information and User Content for a commercially reasonable time for backup, archival, or audit purposes.

5. “Do Not Track” and Opting Out

Although we do our best to honor the privacy preferences of our customers, we are not able to respond to Do-Not-Track signals from your browser at this time.  As discussed above, we track website usage information through the use of cookies for analytic and internal purposes only.  Because we do not collect this information to track you across websites over time, your selection of the “Do Not Track” option provided by your browser will not have any effect on our collection of cookie information for analytics or internal purposes.

6. Children’s Privacy

Riversand does not knowingly collect or solicit any information from anyone under the age of 13 or knowingly allow such persons to register as Users.  The Web Sites and its content are not directed at children under the age of 13. In the event that we learn that we have collected personal information from a child under age 13 without verification of parental consent, we will delete that information as quickly as possible.  If you believe that we might have any information from or about a child under 13, please contact us at support@nullRiversand.com.

7. Links to Other Web Sites and Services

We are not responsible for the practices employed by websites or services linked to or from the Web Sites, including the information or content contained therein.  Please remember that when you use a link to go from the Web Sites to another website, our Privacy Policy does not apply to third-party websites or services.  Your browsing and interaction on any third-party website or service, including those that have a link or advertisement on our website, are subject to that third party’s own rules and policies.  In addition, you agree that we are not responsible for and we do not have any control over any third-parties that you authorize to access your User Content. If you are using a third-party website or service (like Facebook) and you allow such a third-party access to your User Content you do so at your own risk.  This Privacy Policy does not apply to information we collect by other means (including offline) or from other sources other than through the Web Sites.

8. How to Contact Us

If you have any questions about this Privacy Policy or the Web Sites, please contact us at support@nullRiversand.com.

9. Changes to Our Privacy Policy

Riversand may modify or update this Privacy Policy from time to time to reflect the changes in our business and practices, and so you should review this page periodically.  When we change the policy in a material manner we will let you know and update the ’last modified’ date at the bottom of this page.

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