Clientele using Riversand Customer Master Data Management
VF Corporation is the world’s largest manufacturer and retailer of branded lifestyle apparel. It is a hybrid company – both retailer and wholesaler – with over $12 billion in annual revenues, more than 30 dynamic lifestyle brands and approximately 64,000 associates working in various locations across the globe. VF is the house of premium brands like the North Face, Timberland, Nautica, Lee and Wrangler Hero.
The Group pursued an aggressive growth strategy through acquisitions and needed to consolidate customer master data across 38 brand organizations and enterprise systems. The company wanted to preserve the integrity and accuracy of data, maintain cross-domain associations, and synchronize the multiple global locations for their B2B Customer Domain.
Read how Riversand comprehensive Customer Master Data Management solution helped VF Corporation to streamline the Customer creation process and reconciled over 120,000 customer records across brands and geographies.