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The Importance of the Retail Product Information Supply Chain

Andrew Simpson

By Andrew Simpson

On November 19, 2013

Product information management (PIM) is helping retailers solve problems throughout the supply chain. The solution can be used to optimize product assortments, get products on to store shelves faster and support omnichannel initiatives. In the following episode of TouchPoints TV, I was interviewed by Retail Touchpoints Editor Debbie Hauss, responding to her questions on how PIM works, which types of retail companies can benefit most from PIM systems, and why many current e-Commerce systems can’t handle the same capabilities. I also shared an example of how Riversand assisted a Bed Bath & Beyond Web 2.0 initiative by implementing a PIM solution in six months.

Have a look, and please contact us if you’d like more information.   Thanks for watching!