Riversand Advances as Leader in Gartner Magic Quadrant for MDM Solutions

Ayesha Saini

By Ayesha Saini

On February 11, 2021

The 2021 Gartner Magic Quadrant for Master Data Management Solutions (MDM)* has been published! We are absolutely thrilled that Gartner has recognized Riversand as a Leader in the MDM category.

What makes it extra special is that Riversand is the only pure-play cloud-native SaaS platform entrant to the MDM leaderboard quadrant this year. If you’ve done your research, we went from four straight years of being recognized as a Visionary in the Magic Quadrant to the Leader recognition.


Gartner MQ MDM 2021


“This is a validation of the strategy and vision that we mapped over the past five years,” said Upen Varanasi, CEO and Co-Founder at Riversand. “We’re extremely thankful to all our clients, partners, and the Riversand team for enabling that vision.”

“We view this success as a result of relentless product innovation, laser-focused execution, and most importantly, the value our customers get from our platform technology,” he continued.

In this year’s report, Gartner evaluated more than 20 vendors based on their completeness of vision and ability to execute across 15 criteria.

Our True North

If there was ever a time to challenge assumptions, it is now. An increasing number of businesses are looking to take bold actions to leverage master data management (MDM) solutions to align their goals and stay competitive.

What’s clear from customer feedback: the only way companies keep growing is when they are adept at managing their data to unlock true value for insights, predictive outcomes, experiences, and business growth.

Today’s customers expect modern, consumer-grade digital experiences.

Riversand’s singular mission is to help you look beyond conventional cost reduction and automation, and enable you to make use of data as your true drivers of productivity.

What we’ve built is a next-generation, cloud-native multi-domain Master Data Management Platform (MDXP) to handle speed, scale, and complexity requirements for enterprises. With our API-first, microservices-based approach, you can connect, unify and enable data-driven experiences.

Our platform conducts advanced analysis from structured and unstructured data to surface insights automatically and drives your digital transformation. And finally, Riversand has thousands of out-of-the-box and end-mile integrations that enable organizations to engage in systems, tools, and marketplaces of their choice.

Unlock Growth with Proven Product Capabilities

We’ve been making strides on all fronts, from new product capabilities, partnerships, and alliances to new executives.

Product Experience 360 (PX 360): Build, manage, and create intuitive product experiences at scale that increases usage, builds loyalty, and improves adoption.

Customers can take traditional Product Information Management (PIM) up a level with PX 360. PX 360 creates smoother in-product onboarding and innumerable ways for users to set themselves up for long-term success.

Customer Experience 360 (CX 360): Rely on a single source of truth to create 1:1 or 1: many channels or market-specific brand messages and journeys using customer data across your marketing, CX, or commerce teams.

Master Data Management (MDM): Optimize end-to-end supply chains as you connect all your domains – products, customers, users, suppliers, assets, locations, materials, reference data, and more…so that you find one complete, fully-realized view of your data.

Enterprise App Marketplace: Going beyond and opening up the platform, the Riversand App Marketplace guides you to the best enterprise apps, add-ins, and extensions for your business. Your business is unique. Even with a cloud-native SaaS, we give you the power to “customize” Riversand’s solutions to your individual demands. You can search Apps by industry or category, and it meets all the business demands for content, security, performance, compatibility, integration…and practically any other need you may have with Master Data Management.

So What’s Coming Next?

We continuously raise the bar by encouraging higher performance from ourselves and from our teams.

Our strong customer focus has a measurable layer of accountability with proactive leaders who support our clients’ critical business, are authentic, and stay flexible.

While we are proud of this recognition, this is just another step in our journey. Not satisfied with status quo, we feel like we have a long way to go.

We look forward to continuing to deliver on our capabilities, adapting to changes, developing new partnerships, and executing our platform strategy, to enterprises in every industry…from global leaders to aggressive growth leaders across multiple categories.

We’re proud to serve them and would be proud to serve you (if you’re not already a customer!).

If you haven’t seen the Gartner Magic Quadrant MDM report yet and want to check it out, download a complimentary copy here.




*Gartner, “Magic Quadrant for Master Data Management Solutions,” Simon Walker, Sally Parker, Malcolm Hawker, Divya Radhakrishnan, Alan Dayley, 27 January 2021

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This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Riversand Technologies.

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