Riversand scored the second highest in 4 of 5 use cases in Gartner’s latest 2021 Critical Capabilities for Master Data Management.


Gartner’s latest study, “2021 Critical Capabilities for Master Data Management Solutions,” * highlights the growing importance of multidomain management of Master Data. The study states that businesses are recognizing a need for greater agility “that is afforded by connected and holistic cross-enterprise views of [their] core entities” like their data domains like product, customer, store, vendors etc.

In the report, Gartner scored 15 vendors to help MDM buyers understand their options in the market.

Riversand scored strongly in each use-case analysis category:
Riversand scored 2nd highest in 4 of the 5 use cases: MDM of B2B Customer Data, MDM of Buy-Side Product Data, MDM of Sell-Side Product Data, Multidomain MDM.

Riversand scored the third highest in the MDM of B2C Customer Data use case.

If you are looking to build your case for MDM or looking for alternative vendors and practices for your MDM needs, we believe this report is a must read for your critical evaluation. The report also deep dives into Gartner’s capabilities and weightings for each vendor.


We invite you to download the full-report and ranking here:


* Source: Gartner Critical Capabilities for Master Data Management Solutions,1st February 2021, Sally Parker, Simon Walker, Alan Dayley, Malcolm Hawker, Divya Radhakrishnan. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.

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