Product Information Management (PIM), Retailer’s foundation in an Integrated Business Strategy

In their article “The consumer sector in 2030: Trends and questions to consider”, McKinsey takes a closer look at how the digital revolution is changing retail industry strategy and what are the most prominent data challenges and trends within the coming years.

Consumer-facing businesses are shaped by five dominant forces which interact, disrupt & shape a new world order for retailers. A robust product information management strategy has a direct impact on four of these five forces.

Retailers with an integrated business and product information management strategy and an agile execution team are better equipped to fight this retail warfare.  In the article we examine the current retail drivers and why the right Product Information Managment – PIM – solution is essential.  Learn about the five-forces and more …

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